The FUD Factor

For those of you who have never heard of FUD, it stands for “Fear, Uncertainty and Doubt” and has long been a tool used to sell things or coerce people into making a decision. In my case, the FUD factor is more about the upcoming launch of my debut novel, Mik Murdoch, Boy Superhero. Now that the book is done and totally out of my hands, those common doubts are surfacing: will people enjoy the story? will they even know the book exists? will it sell? I know of good, well-known authors who have done everything in their power to spread the word only to have their book fall flat sales-wise. It wasn’t a fault of the book, the cover or anything […]

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Get Published Episode 84 – Mike Plested Talks Publishing & Promotion

http://media.blubrry.com/getpublished/p/www.michellplested.com/wp-content/uploads/GetPublished/GetPublished-Episode84.mp3Podcast: Play in new window | DownloadSubscribe: iTunes | Android | RSSI am kicking the marketing and promotion machine into high gear. Or, at least, I’m trying to. This part of the process is all new to me and it is a challenge to know what to do and when and where. So, I’ve been blogging and tweeting about Mik Murdoch, but it seemed to me that, since I have my own podcast about getting published, I should talk more about the book here. Yes, I know what you are thinking: Mike has already talked about the book on several episodes. What I haven’t done is have someone else ask me the kinds of questions I normally ask my guests […]

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