World Building – It’s the Little Things

World Building – Small Details Make It World Building consists of lots of big ideas interspersed with many smaller ones. Those ideas can be cultures, characters and places. But what about the small little bits you don’t really notice? I am a big fan of superheros (probably not a surprise to any of you). I love watching shows like The Flash on television. The little details they put in to make their world feel real are part of what I adore about the show. One example, the favorite coffee shop is CC Jitters. Another would be the Big Belly Burger. Are either of those elements important to any plot line? Nope. Do they give the characters something important to talk […]

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Know Thyself – Steps to Creating a Brand

I have been trying to create a “Michell Plested” brand for some time now. To date, that has included being active on social media, having a website and a podcast. It has also included the several books I now have available. But yesterday when I asked the question on Twitter what else I should do, @KevinWohler asked me who I was. He wasn’t asking the question as in, “Who are you? I have never met nor heard of you.” Instead, he was asking, “Who do you think you are and how do you want people to perceive you?” This is when I admit that I am lousy at self-evaluation and even worse at seeing myself through any lens other than […]

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