Preparing for Battle (sort of)

It is a battle for most fledgling authors to find ways to grow their readership and sell books. I have tried bookstore signings, Public Library signings, Writing Conferences of various kinds, Artisan fairs and even some charities. I’ve even been on television. The needle has moved but not as far or as quickly as I would like. One thing I have discovered is, when selling outside a store setting (I’m specifically talking about selling anywhere but a bookstore), my target audience doesn’t always have money on hand for a purchase as big as a book (bubblegum and inexpensive odds and sods, certainly, but $15 for a book? not so much). Now that I know I’m going to be hosting a […]

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The Grand Experiment

I learned last week that I will be sharing a table at the Calgary Comic and Entertainment Expo. For those of you familiar with this event or one like it you know that I will be right there with the very people I’m targeting as readers. Thousands and thousands of the very people I’m targeting as readers. Let that sink in for a few moments. I’ll try to remember to breathe. It isn’t cheap to be there but, it is a massive opportunity. If I can reach even a small percentage of the attendees with my books it could be huge. I must be prepared with enough copies of my books, business cards, bookmarks and the like. Signage will be […]

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Groundhog Day

Every time Groundhog Day comes I think of the movie of the same name. It is one of those movies that I can watch over and over again because: (a) it’s funny and (b) it really speaks to me. The funny part, you may or may not agree on with me and I’m okay with that. We all have different things we find amusing. The speaks to me part…well, if are of the mind to argue, personal opinion is exactly that – Personal. The things that speak to me specifically come in the second half of the movie. Phil has already done all the little boy prankish-type things he can think of. He has seen the dark side of life […]

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